NIMMSTA Brand activation for the first industrial smart watch

NIMMSTA has developed the world's first industrial smart watch with touch display, enabling freehand workflows that revolutionize logistics and intralogistics and increase efficiency by up to 50%. NIMMSTA offers smart software in combination with innovative and robust hardware that optimizes all processes in the company to the maximum. Major customers such as Mercedes Benz, Rewe, ABUS and Rapunzel Naturkost are already using the smart wearables. Production and development take place in Germany.

Our task was to activate the NIMMSTA brand and get it into the media. On the one hand, NIMMSTA was to become known to decision-makers in industry and logistics in order to generate awareness and leads. On the other hand, investor relations were to be promoted, including CEO positioning in the business media.

What they got

  • Public Relations
  • Content creation
  • Use Cases

Results

Production tour

with business media such as Handelsblatt

286 publications

in 6 months

Awareness by investors

for the financing round and crowd investing

Activation of the brand, building brand awareness
Thought leadership
Expert positioning
investor relations

  • Development of the CEO positioning
  • Specialist articles in the press
  • Press appointments at trade fairs such as LogiMAT
  • Production tours
  • Content production
  • Special Interest Logistic and Industry
  • Handelsblatt

Handelsblatt

Beschaffung aktuell

dhf intralogistik

ecommerce Magazine

ident

Logistik heute

MM Logistik